Public officials rely on the scientific community for guidance in developing health policies. Ideally, rigorous academic research keeps our laws grounded in hard facts rather than the whims of politicians and special interest groups; however, when lawmakers are presented with shoddy science, it can lead […]

Taste: It is one of the five senses used by an individual on a daily basis. It is a sense that is rarely completely lost forever; however, it is always changing. Taste buds are the devices that help one determine what is sweet, sour, bitter, […]

As the vaping industry continues to grow, so does the mystification surrounding the many different types of e-cigarettes available. Newcomers often find themselves overwhelmed with options, and terms like AVP and cig-a-like are too often thrown around without any clarification. Here is a quick e-cig […]

In part 1 of our series on the future of e-cigarettes, we brought you information about Public Health England’s Evidence-Based Review and in part 2, we expanded on nicotine content, emissions and delivery via e-cigs. In this article, we will compare the similarities in smoking […]

In the first part of this series, we broke down some of the findings of Public Health England’s Evidence-Based Review on electronic cigarettes. In this article, we will take a closer look at the nicotine studies reviewed in PHE’s review. For this report, Public Health […]

If you keep up with the news surrounding electronic cigarettes, you may have already heard the buzz revolving around the recent release of Public Health England’s Evidence-Based Review on electronic cigarettes and the statements made regarding the potential health benefits they may bring to those […]

You’ve got to love the Science and Tech section of the Daily Mail. Their long headlines and bold, bullet point subheadings save you the hassle of having to read an entire article. However, if you were to trek through a piece like the recent one […]

As one of the folks who answers phone, e-mails and Livechats from our customers here at White Cloud, I’ve had a wonderful opportunity to communicate with people from all over the world while answering their questions, addressing their concerns and, time permitting, getting to know […]

Quoting a shocking news headline is much easier than reading the article it sits atop. Anti-vaping lobbyists know this fact well, so they cite zingers like “Your Vaping Teen Could Be Sucking Up Antifreeze” to promote panic among the non-vaping public. Is there some truth […]